The Best Drone Shots for Farm-to-Table Marketing Videos

In today’s food industry, the farm-to-table movement is more popular than ever. Consumers are increasingly interested in knowing where their food comes from, and how it was produced. As a result, marketing videos that showcase the sustainability and authenticity of farm-to-table operations are in high demand.

One way to make your farm-to-table marketing videos stand out is by incorporating drone footage. Drones provide a unique perspective that allows you to capture the beauty and scale of your operation in a way that would be impossible with traditional cameras. In this post, we’ll be exploring the best drone shots for farm-to-table marketing videos.

Take your farm-to-table marketing videos to the next level with these creative drone shots. From the aerial pan to the orbit shot, these techniques will add visual interest and professional polish to your footage.

The aerial pan is a classic drone shot that’s perfect for farm-to-table marketing videos. This shot involves slowly panning the camera across a wide landscape, revealing the beauty and expanse of your operation.

To get the aerial pan shot, you’ll need to carefully plan out your flight path in advance. You’ll want to start from a high altitude, and then slowly descend while panning the camera across the landscape. You may also want to consider using a gimbal or other stabilizing equipment to help keep the footage smooth.

One thing to keep in mind when shooting the aerial pan is the timing. You’ll want to make sure the shot is slow enough to allow the viewer to take in all the details, but not so slow that it becomes boring. You’ll also want to pay attention to the composition, making sure there are clear subjects in the frame and that the shot is well balanced.

The orbit shot is another great drone technique for farm-to-table marketing videos. This shot involves flying a circular path around a specific subject, such as a farmhouse or a group of animals. As the drone orbits, the camera stays fixed on the subject, giving the viewer a 360-degree perspective.

To get the orbit shot, you’ll need to be precise with your drone’s flight path and control. You’ll want to practice flying circular patterns smoothly and steadily, while also maintaining a safe distance from your subject. You may also want to consider using a gimbal or other stabilizing equipment to help keep the footage smooth.

One thing to keep in mind when shooting the orbit shot is the pacing. You’ll want to make sure the shot is slow enough to allow the viewer to take in all the details, but not so slow that it becomes boring. You’ll also want to pay attention to the background and any other elements in the frame, as they can add context and depth to the shot.

The flyover shot is another effective drone technique for farm-to-table marketing videos. This shot involves flying the drone over a specific subject or area, giving the viewer a sense of movement and perspective.

To get the flyover shot, you’ll need to be precise with your drone’s flight path and altitude. You’ll want to practice flying smoothly and steadily over your subject, while also maintaining a safe distance. You may also want to consider using a gimbal or other stabilizing equipment to help keep the footage smooth.

One thing to keep in mind when shooting the flyover shot is the timing. You’ll want to make sure the shot is long enough to give the viewer a sense of the scale and layout of your operation, but not so long that it becomes boring. You’ll also want to pay attention to the composition, making sure there are clear subjects in the frame and that the shot is well balanced.

These are just a few of the best drone shots for farm-to-table marketing videos. By incorporating the aerial pan, the orbit shot, and the flyover shot into your footage, you’ll be able to create dynamic and professional-quality videos that showcase the beauty and authenticity of your farm-to-table operation. Want to learn more, take our Drone Videography 101 Course.